Meme-baiting your way to the top: the Balenciaga playbook | by OMR | Medium
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Balenciaga: How Century-Old, High-Fashion Brands Appeal to Younger Generations | by Madé Lapuerta | Better Marketing
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Balenciaga's Paparazzi-Style SS18 Ad Campaign - BagAddicts Anonymous
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Maryam X on Twitter: "The actual shoes that would be sold by the brand are not the ones in the campaign. Balenciaga used this as a marketing strategy to make people talk
Global luxury brands go deeply local. Suburbia isn't far off | Vogue Business
Story Archetypes And Their Use In Digital Marketing Strategies | The Drum
What is Balenciaga's marketing strategy? | BluCactus US
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Meme or marketing? How Balenciaga made a cheap laundry bag a must-have | Fashion | The Guardian
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What is Balenciaga's marketing strategy? | BluCactus US
Balenciaga Launches Fall/Winter 2020 Campaign | Hypebeast
Balenciaga addresses controversial ad campaign
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What is Balenciaga's marketing strategy in the UK 2022?
