Nike takes heat for new Kaepernick ad — but is social activism just the new ad hook?
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Fifty Digital on Twitter: "Nike 'just did it': 7.3m interactions within 24 hours ✓ But what impact has this campaign had on @Nike and other brand's approaches to the digital industry? 🤔
With New Kaepernick Ad, What Does Nike Believe In?
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Nike Nearly Dropped Colin Kaepernick Before Embracing Him - The New York Times
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Nike sales booming after Colin Kaepernick ad, invalidating critics - ABC News
Analysis of Nike's Social Media Marketing Strategy