Nike on how setting an 'audacious goal' helped the brand work differently
Nike Zoom VaporFly Elite Highlights Breaking2 Marathon Kit | Nice Kicks
My Most Immortal Ad: Kay Hsu | LBBOnline
Is Nike's 'Breaking2' marathon bid more than a marketing stunt?
Breaking2. Nike GB
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
Nike #Breaking2 - Twitter Auto Response Instant Reply Bot | IC Group
Nike on how setting an 'audacious goal' helped the brand work differently
Breaking2 — Activation Ideas
Why Nike's #Breaking2 Marathon Attempt Wasn't About Selling a Sneaker | GQ
Tune In Tomorrow to Watch Nike Athletes Attempt to Run a Marathon in Under Two Hours | Ad Age
NIKE 'BREAKING2' – A SUCCESSFUL IMC CAMPAIGN – MARKETING OUR SOCIETY
Breaking2. Nike GB
Ep 5: Nike's Breaking2 and Chanel's $1325 Boomerang Backlash - YouTube
M35 | Nike Running Global
Nike's marathon idea of a campaign may have fallen just short of its ambitious goal but is still marketing gold | Taylor Herring
Why Nike's Breaking2 Worked | The Pineapple Agency
National Geographic + Nike + Dirty Robber: Breaking2 | The Webby Awards
Nike #Breaking2 - Twitter Auto Response Instant Reply Bot | IC Group
M35 | Nike Running Global
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
An Exclusive, Behind-the-Scenes Look at How Nike Is Trying to Break the 2-Hour Marathon Barrier | Runner's World
nike2 - Jeff Hahn — Photographer
