![A member of staff walks inside the temporary Nike store in Shoreditch, East London April 30, 2009. Tucked away on a side street in the shell of an old railway arch and A member of staff walks inside the temporary Nike store in Shoreditch, East London April 30, 2009. Tucked away on a side street in the shell of an old railway arch and](https://c8.alamy.com/compfr/2d29b7j/a-member-of-staff-walks-inside-the-temporary-nike-store-in-shoreditch-east-london-april-30-2009-tucked-away-on-a-side-street-in-the-shell-of-an-old-railway-arch-and-only-open-from-thursday-to-sunday-not-what-you-would-expect-from-a-london-store-of-one-of-the-worlds-biggest-brands-but-that-is-how-sporting-goods-giant-nike-set-up-a-temporary-home-last-summer-and-the-secretive-format-selling-high-end-ranges-and-occasional-exclusives-has-proved-such-a-hit-with-those-in-the-know-that-it-is-staying-around-for-good-to-match-feature-retail-popupshops-reuters-stephen-hird-britain-busi-2d29b7j.jpg)
A member of staff walks inside the temporary Nike store in Shoreditch, East London April 30, 2009. Tucked away on a side street in the shell of an old railway arch and
![A woman walks inside the temporary Nike store in Shoreditch, East London April 30, 2009. Tucked away on a side street in the shell of an old railway arch and only open A woman walks inside the temporary Nike store in Shoreditch, East London April 30, 2009. Tucked away on a side street in the shell of an old railway arch and only open](https://c8.alamy.com/compfr/2d1h4bc/a-woman-walks-inside-the-temporary-nike-store-in-shoreditch-east-london-april-30-2009-tucked-away-on-a-side-street-in-the-shell-of-an-old-railway-arch-and-only-open-from-thursday-to-sunday-not-what-you-would-expect-from-a-london-store-of-one-of-the-worlds-biggest-brands-but-that-is-how-sporting-goods-giant-nike-set-up-a-temporary-home-last-summer-and-the-secretive-format-selling-high-end-ranges-and-occasional-exclusives-has-proved-such-a-hit-with-those-in-the-know-that-it-is-staying-around-for-good-to-match-feature-retail-popupshops-reuters-stephen-hird-britain-business-2d1h4bc.jpg)
A woman walks inside the temporary Nike store in Shoreditch, East London April 30, 2009. Tucked away on a side street in the shell of an old railway arch and only open
![Products are seen on display inside the temporary Nike store in Shoreditch, East London April 30, 2009. Tucked away on a side street in the shell of an old railway arch and Products are seen on display inside the temporary Nike store in Shoreditch, East London April 30, 2009. Tucked away on a side street in the shell of an old railway arch and](https://c8.alamy.com/compfr/2e73189/products-are-seen-on-display-inside-the-temporary-nike-store-in-shoreditch-east-london-april-30-2009-tucked-away-on-a-side-street-in-the-shell-of-an-old-railway-arch-and-only-open-from-thursday-to-sunday-not-what-you-would-expect-from-a-london-store-of-one-of-the-worlds-biggest-brands-but-that-is-how-sporting-goods-giant-nike-set-up-a-temporary-home-last-summer-and-the-secretive-format-selling-high-end-ranges-and-occasional-exclusives-has-proved-such-a-hit-with-those-in-the-know-that-it-is-staying-around-for-good-to-match-feature-retail-popupshops-reuters-stephen-hird-brit-2e73189.jpg)